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Why banks adopt mobile banking: The case of Turkey

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dc.contributor Graduate Program in Management Information Systems.
dc.contributor.advisor Onay, Ceylan.
dc.contributor.author Öztaş, Yasemin Ezgi.
dc.date.accessioned 2023-03-16T12:51:27Z
dc.date.available 2023-03-16T12:51:27Z
dc.date.issued 2018.
dc.identifier.other MIS 2018 O87
dc.identifier.uri http://digitalarchive.boun.edu.tr/handle/123456789/18066
dc.description.abstract Majority of literature on e- banking (electronic banking) has conducted studies on internet banking adoption either by banks or by customers. Mobile banking differs from internet bankingbecause it is available free of location and hence enables access to financial services anytime anywhere. However, why banks adopt mobile over and above internet banking has been neglected so far. This study investigates the determinants of mobile banking adoption from banks’ perspective. Using a sample of 14 retail banks from Turkey, we show that banks adopt mobile banking when the proportion of loans to assets increases and when profitability decreases. Larger, private and local banks are more likely to adopt mobile banking while mobile banking complements the branch network of the banks.
dc.format.extent 30 cm.
dc.publisher Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2018.
dc.subject.lcsh Internet banking -- Turkey.
dc.subject.lcsh Banks and banking, Mobile -- Turkey.
dc.title Why banks adopt mobile banking: The case of Turkey
dc.format.pages ix, 51 leaves ;


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