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Negotiating with qualitative preferences: methods for generating bids effectively

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dc.contributor Ph.D. Program in Civil Engineering.
dc.contributor.advisor Yolum, Pınar.
dc.contributor.author Aydoğan, Reyhan.
dc.date.accessioned 2023-03-16T10:56:38Z
dc.date.available 2023-03-16T10:56:38Z
dc.date.issued 2011.
dc.identifier.other CE 2011 A831 PhD
dc.identifier.uri http://digitalarchive.boun.edu.tr/handle/123456789/14224
dc.description.abstract This thesis studies automated bilateral service negotiation in which a consumer and a producer agent negotiate on a particular service in a distributed environment. The key challenges of automated service negotiation that are addressed here are the automatic generation of the service o ers and the evaluation of the counter-o ers. The negotiating agents need to represent and reason about their user's preferences in order to negotiate e ectively on behalf of their users. Contrary to quantitative representations of preferences that are widely used in the literature, we advocate qualitative preference representations such as CP-nets. CP-nets enable users to represent their preferences in a compact and qualitative way but they almost always represent only a partial ordering. To cope with this limitation, this thesis develops a number of heuristics to be applied on CP-nets to estimate a total ordering of outcomes in terms of utilities from the partial ordering induced from a given CP-net. Consequently, the negotiating agent is able to employ existing utility-based negotiation strategies by means of estimated utilities. Our experimental results show that one can adopt e ective heuristics on CP-nets to negotiate with a high performance in a reasonable time. A negotiating agent also needs to understand its opponent's needs in order to generate accurate o ers leading to successful negotiations. However, in many negotiation settings the participant's preferences are private. Accordingly, this thesis develops a novel preference prediction algorithm to understand the opponent's preferences from bid exchanges during the negotiation. This algorithm is enhanced with the use of an ontology so that similar service o ers can be identi ed and treated similarly. Further, as the negotiation proceeds, the negotiating agent is able to revise its belief about the opponent's preferences. As a result, the agent generates well-targeted o ers that are more likely to be acceptable by the opponent. This results in successful negotiations in which the participants reach a consensus faster and detect failures early.
dc.format.extent 30 cm.
dc.publisher Thesis (Ph.D.)-Bogazici University. Institute for Graduate Studies in Science and Engineering, 2011.
dc.relation Includes appendices.
dc.relation Includes appendices.
dc.subject.lcsh Qualitative research.
dc.subject.lcsh Marketing research.
dc.subject.lcsh CP/NET (Computer program)
dc.title Negotiating with qualitative preferences: methods for generating bids effectively
dc.format.pages xiv, 138 leaves ;


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