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Browsing Ph.D. Theses by Subject "Internet marketing."

Browsing Ph.D. Theses by Subject "Internet marketing."

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  • Kımıloğlu (Türker), Hande Bahar. (Thesis (Ph.D.) - Bogazici University. Institute of Social Sciences, 2001., 2001.)
    In this dissertation, we aim to discover consumers' perceptions of, attitudes toward, intentions about the usage and behavior on the Internet as a decision making and purchasing environment. One major objective of the study ...

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