M.A. Theses: Recent submissions

  • İşbakan, Yavuz. (Thesis (M.A.) - Robert College. Faculty of the School of Business Administration and Economics, 1967., 1967.)
  • Cevheroğlu, Merve Gizem. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2016., 2016.)
    In this study, we tested the presence of the neglected stock effect in Borsa Istanbul from July 2005 through June 2013. While other studies on Borsa Istanbul use trade volume as the neglect measure, we employed analyst ...
  • Ünsal, Efe. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2016., 2016.)
    Football is by far world's most popular and most lucrative sport. However, it is overwhelmingly considered a 'male interest' while fetnale consutners are less interested in supporting a club, or in football in general. ...
  • Ürey, Kemal Emir. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2018., 2018.)
    Understanding sports performance has always been one of the interests of researchers. Growing soccer industry has led to more scientific studies regarding the differences between successful nations and the others. However, ...
  • Barngrover, Michale Kam. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2017., 2017.)
    Data mining methods, including machine learning, have been applied for many years in business contexts and are now receiving a great deal of attention from educators and data scientists in higher education. Accurate, ...
  • Selek, Muhammet Cumhur. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in Social Sciences, 2010., 2010.)
    The present study, tries to explain the preferences and consumption characteristics of beer consumers by utilizing a web‐administered questionnaire and multivariate data analysis techniques. The questionnaire was developed ...
  • Teuman, Abdullah Behçet. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in Social Sciences, 2011., 2011.)
    Service quality and the effective measurement of service quality on the Internet has been drawing much attraction lately with the increasing use of the World Wide Web. Researchers and managers focus on the construction of ...
  • Erel, Sarhan. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in Social Sciences, 2011., 2011.)
    This study tries to determine the important job related attributes for college students during their employer selection process. In doing so, college students are classified into three general groups, or clusters, with ...
  • Mecit, Necmettin Alican. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2016., 2016.)
    Objects or events can be represented on different construal levels depending on the degree to which they are removed from the now and here. Construal level theory (CLT) states that psychologically distal entities are ...
  • Algur, Mehmet Selami. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2015., 2015.)
    Word of mouth’s effect on consumer behavior is already known. Developments in internet and mobile technologies have created a new form of this phenomenon, electronic word of mouth. It is not only capable to reach higher ...
  • Göksu, Osman. (Thesis (M.A.) - Robert College. Faculty of the School of Business Administration and Economics, 1967., 1967.)
  • Uğraş, Ayla. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1997., 1997.)
    Tourism has a serious impact on the economic and social life of most countries and Turkey is among them with its growing tourism industry. However, foreign demand strictly depends on political and economic events and the ...
  • Çalışkan, Oğuz. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1997., 1997.)
    After a number of successful applications in image processmg and recognition, neural networks have gained a wide-spread use and an admirable place in data processing field. Their ability in data mining, classification, ...
  • Biriz, Handan Karakaş. (Thesis (M.A.)-Bogazici university. Institute of Social Sciences, 1998., 1998.)
  • Akkaya, Azize Ebru. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1998., 1998.)
    In this thesis, literature review on research studies related to brand image and its underlying components are investigated and an empirical study of brand image in the automobile sector is presented. For the empirical ...
  • Gürgün, Merter. (Thesis (M.A.) - Bogazici university. Institute of Social Sciences, 1997., 1997.)
    Today, one of the main problems of the countries facing high and volatile inflation is not to manage to establish the model for housing finance. The implementations of classical housing finance systems applied in the ...
  • Güleşçi Pekuysal, Petek. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1997., 1997.)
    The purpose of this study is to identify the consumer banking products in Turkey, to find out about the awareness of consumers to these products, to discover their utilization frequencies and the attitudes of consumers ...
  • İplikçioğlu Rayman, Görkem. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1997., 1997.)
    Business Process Reengineering (BPR), which has been one of the most popular management concepts in the recent years, is investigated in this thesis. Many companies implement reengineering in order to improve their ...
  • Kalafat, Deniz. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1997., 1997.)
    This thesis investigates the impact of sales promotions on consumer purchasing patterns in Turkish non-durable goods sector and aims to distinguish between purchasers of promoted consumer non-durables from non-purchasers, ...
  • Sidi, Selim. (Thesis (M.A.) - Bogazici University. Institute of Social Sciences, 1996., 1996.)
    It has been suggested that when the ownership of a firm is dispersed, its managers will deviate from profit-maximizing behaviour. Furthermore, there is an asymmetry for these managers between the consequences of outstanding ...

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