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Browsing M.A. Theses by Subject "Advertising media planning."

Browsing M.A. Theses by Subject "Advertising media planning."

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  • Şimşek, Ayfer. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in Social Sciences, 1985., 1985.)
    In this thesis, profile of the listeners of different radio channels (TRT-l, TRT-2, TRT-3), will be studied. The socio-economic characteristics will be the major fattors in differentiating the listener groups. It is ...

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