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Browsing M.A. Theses by Subject "Mobile commerce."

Browsing M.A. Theses by Subject "Mobile commerce."

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  • The perception of mobile payment systems and measuring the effects of digital nudging 
    Evcil, Melike. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in Social Sciences, 2022., 2022.)
    This thesis is a study on the perception of mobile payment systems and measuring the effects of digital nudging techniques. The thesis aims to explore the relationships between risk perception, mobile payment systems usage, ...
  • The role of regulatory focus on online shopping behavior in times of pandemic 
    Güneş, Ömer Ali. (Thesis (M.A.) - Bogazici University. Institute for Graduate Studies in the Social Sciences, 2021., 2021.)
    This study is aimed at understanding how consumers’ online shopping behavior is affected during the COVID-19 pandemic. Consumers’ regulatory focus is taken as basis in understanding the relationship between online shopping ...

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